Retreat Guru
Project Overview
Retreat Guru is the world’s largest marketplace and booking software for retreat centers, serving a global conscious travel audience. As the platform began scaling, it needed to establish itself as the trusted hub connecting retreat leaders with participants in a competitive and rapidly growing industry. Early challenges included defining UX gaps for participants, teachers, and centers, while also creating marketing systems and partnerships that would drive both adoption and long-term engagement.
Objective
Our objective was to launch and scale the Retreat Guru marketplace into a trusted global brand for conscious travel and transformational experiences. This meant building not just a booking platform, but a digital ecosystem where retreat centers, facilitators, and participants could meaningfully connect.
The strategy required a mix of content marketing, partnership development, and clear positioning that would both educate the market and support adoption of Retreat Guru’s booking software. Success would be measured in audience growth, strategic partnerships, and improved retention among retreat leaders.
Scope of Work
We executed an integrated strategy to strengthen Retreat Guru’s presence:
Content & Audience Growth
Scaled blog readership from 50K to 300K+ monthly visitors with a content strategy tailored to conscious travelers and retreat leaders.
Produced high-quality educational resources to position the brand as a trusted authority in transformational travel.
Partnership Development
Built long-term partnerships with top retreat centers, facilitators, and affiliates, expanding reach and credibility.
Developed affiliate relationships to increase bookings and market visibility.
Client Education & Retention
Supported onboarding and content marketing initiatives that helped retreat centers adopt and maximize the platform’s booking software.
Crafted client education resources to strengthen user retention and product adoption.
Brand Positioning
Developed messaging that clearly positioned Retreat Guru as the world’s most trusted marketplace for transformational retreats and conscious travel experiences.
Outcome
Through these initiatives, Retreat Guru established itself as the leading global marketplace for retreats, growing its digital audience from 50K to more than 300K monthly readers. Content-driven SEO efforts turned the blog into one of the most influential discovery channels in the space, directly connecting retreat seekers with centers worldwide.
Strategic partnerships with top retreat leaders and affiliates reinforced Retreat Guru’s credibility and created new avenues for growth. Onboarding and education programs improved retention, ensuring that retreat centers not only joined the platform but remained engaged users of its software.
Ultimately, the project laid the foundation for Retreat Guru’s continued dominance in the conscious travel industry. By aligning partnerships, content, and education under a unified strategy, we positioned the brand as the trusted hub for transformational experiences—helping both retreat leaders and participants thrive in a growing global movement.
